UX Design Services
We have a keen focus on designing and building smart user experience solutions that help for the success of your digital products and services. In UMOOD, we truly understand your customer’s expectations and behaviours in a digital landscape. We firmly believe that our Experience Design Process that covers discovery, definition, development and delivery creates a profound influence on the success of your products and services by creating innovative and effective experiences. UMOOD as an experience design studio helps companies on research, planning, user-centred strategy, customer experience vision, experience design, testing, user interface design and digital content creation. As a result of this holistic approach, companies have a chance to; differentiate their products from competitors, active targeted customer experience, validate product idea, find possible usability problems before investing to development and marketing, help development and marketing teams to gain validated customer insights, have an engaging product, revive your existing product.
Smart User Experience Solutions for Smart Products and Services
Smart User Experience Solutions for Smart Products and Services
What is UX Design?
User experience design (UX) is the process of creating products and services that involve relevant experience and satisfaction among users by means of usability, functionality, design and branding.
The visual quality of a digital product has to be failed if customers don’t know how to use it. With the disregarded user experience design, a digital product doesn’t have a chance to engage users and drive them back to site.
User experience is also crucial for start-ups, small companies with a limited budget. They have to create a successful impression on users and traction for their business.
The business benefits of adding UX to a product development process include:
- Increased productivity
- Increased sales and revenues
- Decreased training and support costs
- Reduced development time and costs
- Reduced maintenance costs
- Increased customer satisfaction
Research & Planning
Understanding and creating of deep insight into your customer needs, motivations, and observing how they interact with your digital products and services is the foundation for any successful digital product and experience.
By using different tools and making human-centric research techniques, we create a solid understanding of your customers and their relation with your product. By direct observation, workshops, field research, customer interviews, stakeholder interviews, data & analytics research, and user testing, we build a picture of your audiences workflows, pain points and desired interactions with digital devices, products, applications and services.
Strategy & Vision
With the help of outcomes gained from the research and planning phase, we have a chance to define user experience vision and create a strategic decision for identifying business opportunities. In order to do this, we held stakeholder workshops, create customer journey maps, amalgamate customer needs with business decisions, prioritise features. The ultimate goal is, how to create a valuable addition to your customers life with your product while making a product validation.
UX Design & Testing
Having a definitive user insight gives us an evidence-based solid foundation to develop intuitive and smart solutions. By using collaborative and iterative cycles, we build effective, highly engaging prototypes. With these prototypes and wireframes, we have a chance to test and validate our ideas with your customers. User testing is a crucial step in understanding the validity of our vision.
Optimisation & Transformation
We firmly believe that with the improvements in technology, connectivity, new trends, and competitive environment; companies have to focus on enhancing the user experience of their existing products and platforms in order to survive in our challenging digital worlds. Change management, optimisation and digital transformation is not a one time project but the continuous process that require constant monitoring, testing and collaboration with different bodies. We can help you to convert your ideas into reality and give continuous support and guidance on your roadmap.
UI Design & Digital Content Creation
At the end of the day, your customers will see and use your digital products with a graphical user interface. We create engaging visuals with the reflection of product strategy and company vision.
By the holistic understanding of your project, we identify and create digital content with our subject matter experts. With the help of our solid instructional design experience, all required content for your digital transformation can be prepared in order to complete engage your customers’ experience.
